Obligatory apology and excuses blog post

That’s right, folks, it’s that time again, where I fish for flimsy excuses about why my (now paid) blog site has lain dormant as Moria for the past…can we say weeks? I’ll feel better if I say weeks.

Right, so let’s get it over with.

I’ve been working. Really, truly, I have. Statistically speaking, it takes about 12 months for someone to become (or at least feel) proficient in a new job. I’m about halfway there! In the meantime, I still forget details, sometimes – little things like checking a box or something. And then bigger things like balancing time or wrapping my head around how long it takes me to do Things. I still don’t always know if something is going to take me an hour or six days…

I’ve been meaning to write. As I was explaining to my Professional Writer father the other day, at any given time I have at least 3 draft posts, and then there are times that I have 7 or 8, all sitting there, wondering if I’ll ever get back to them. At least one of those drafts has been around longer than my new job…so….I’m sure I’ll finish it one of these days.

To be fair, I’ve had a lot going on. After Zoe left us so suddenly, I can safely say that the very last thing I wanted to do was…anything.

The first time you skip or forget something, it’s minor, right? It’s just a hiccup. The problem is that if you then skip a second time, or a third, it starts to snowball. And it snowballs fast. I guess that’s kind of the point of that metaphor, though, right?

Eventually going back seems that much more daunting. What do you mean I have to roll this 2 ton snowball back up the hill? It was so much smaller when it started falling! I’ll just wait for it to thaw a bit.

It doesn’t thaw. Winter has officially arrived.

My point is just that after a while writing a post seemed like an insurmountable challenge. It had been too long. I put in work to provide regular content, and then I let it fall to the side, in order to take on some more pressing things, and coming back to it means facing that gaping chasm in between last post and this post.

I don’t even want to THINK about how many of these posts I’ve made. But whatever. I’m only human. I disappear sometimes. The weight of things gets just a little too heavy, and my response is to tuck myself away.

So maybe this can be my blanket post moving forward? For the next time I need to limp away to lick my wounds and can’t work up the energy to put this kind of stuff into words.

I have some ideas in the works, though…all of the “well at least I’ll think it’s hilarious” variety. But it’s something, at least.

The niche struggle is real

There are so many smart people in the Salesforce Ohana. Seriously. So many. They are in the community, on Twitter, writing blogs, hosting podcasts, just generally being awesome. Need to know how to write a formula? There’s a blog for that. Process Builder trouble? There’s a weekly webcast for that. Prepping for an exam? So many sites to help.

As someone who has always been the person on the edge of social circles, one foot in and just hesitant enough to not insert myself, I can tell you that it can be hard to find your place in any situation. As someone who likes to write, who feels safest being herself behind a keyboard, I can also tell you that it’s not any easier finding your place via the blogosphere.

When I first started with Salesforce, blogs helped me become a better admin. I used Salesforce’s documentation to learn the functionality, but project and product management, understanding users’ needs, best practices…that all came from the community. Once I started feeling more confident, I wanted to share what I had learned with others. I’ve tried a few avenues – speaking at events, starting the local Women in Tech chapter, evangelizing on the streets, you name it. Oh yeah. And this thing you’re reading.

I have a backlog of drafts about a mile long. Posts I’ve started, trying to fit into my own little corner of the Salesforce blog world. Am I a place for new admins to learn basic functionality? Am I a marketing automation guru? Maybe I should talk about consulting? Women in Tech. Community. Automation. Communication. Learning to code. Etc. Etc.

Guess what? It exists already.

There are days I find it disheartening. I don’t have the experience or knowledge that many of the existing bloggers have. It’s easy to be down on myself, to feel inadequate, to think that this whole thing is a waste of time.

Not what it’s about, though.

If you want to share something or do something or create something in this community, I’m giving you the permission and the advice to do it. Even if it’s already been done. Even if you think no one will care. All of those blogs and MVPs and community heroes didn’t become experts overnight. They all started somewhere, and they are all here to support you.

Oh, and if you’re looking for your niche, your expertise? It’s you. It’s your unique perspective, your own experiences. That’s all you need. So you’re basically half way there.